Katy Perry

CD Cover Presentation

As a lot of the video includes fireworks and other lighting and scenery I have used this book to guide me through step by step 'home movie' effects.


Media Effects

I have broken up the first 30 seconds of the video 'Firework' by Katy Perry into the different shot types and put them in the right sequence so that I can start to make my own story board that reflects the shot types she has used in this video.

Katy Perry Firework

Katy Perry - Firework

The video below is of the song we will be creating our own video to. We have looked at shot types, mise-en-scene including settings, costumes, make-up, props and how expressions and body language changes through out the video.

Video Testing

We did a test video of a Katy Perry song called 'Last Friday Night' so that we could get a feel of how to use different shot types and to try a variety of props and costumes that link in with other Katy Perry videos and her own style.

Time Management

I have set up a time plan so that I can manage my time effectively and make sure I have everything done by a certain time so I don't fall behind when it comes to my deadline.


Time Plan ">

Props and Accessories

In most of Katy Perry's music videos, she uses props and accessories to make an unrealistic, fantasy setting. She uses props such as sweets/candy, cakes, brightly coloured wigs, lollipops, flowers, coloured fruits and icecream. The screen below shows a moodboard of types of things she uses.



Props

Costume Research

Katy Perry Moodboard

Locations

We have decided to use a variety of locations as in Katy Perry's music videos she has used lots of different settings as her songs are often fast paced and the locations can often flit from one to another. We have looked at settings she used in her videos and the theme of her album. From her previous videos and her current album, we got the feeling that Katy Perry has based her songs on the summer as they are all very happy and upbeat. The summer/happy feeling also comes from the names of some of her songs on her album, such as 'California Girls', 'Teenage Dream' and 'Firework'.
We have now chosen to do 'Firework' so we have looked really closely at the story of the song and have chosen locations to match this. We are really going to act out a lot of the song as Katy Perry does this in this video and all of her other videos that we have watched.

Settings

Story Board

The screen below shows a rough outline of the story board for a music video of a Katy Perry Song called 'Katy Perry. This song doesn't have a music video so we have looked at the lyrics and her other videos to see how we would put together our own video if we were to do this song. This was just to practice our story boarding technique so it would help when we choose the song we will create a video for.
We haven't taken pictures of all the shots as some are repeated. This is a story board to show the shot types and roughly the locations, it doesn't include the costumes or the definate sequence as some of these shots come up more than once in the song.



Story Board

Katy Perry Music Video Research

The following list shows the key things I picked up on when watching a number of Katy Perry's music videos:
-Bright Colours.
-Vibrant, colourful settings.
-Lots of various props used.
-Very random locations.
-Colourful, flamboyant costumes (Very feminine)
-Unrealistic/fantasy settings.
-Very dramatic expressions.
-Narrative is always a big part of the video.

Research

My group first decided to focus on creating a 'pop' genre music video. We then decided to choose a solo female artist as we thought this would work better when syncing the video with the music. We chose to do a female artist as they appeal to both girls and boys at a range of ages and there are more female solo pop artists than there are men. We decided to do Katy Perry as her videos are very dramatic and closely stick to the story of the song so we could use a variety of locations, props and costumes to make up the story of the song.
We haven't yet chosen a song as we want to look through her current videos so that we can choose one that we can make most realistic as her own videos are very surreal, very extravagant, colourful and unrealistic.

Katy Perry Music Video Research